| The single largest challenge facing online advertisers today is how to consistently
and systematically attain the highest return on advertising investments. SearchRev is
the performance leader in search engine marketing and its patent-pending technology
platform has demonstrated outstanding paid search results: consistent doubling of
client revenues while increasing profits by an average of 52 percent. |
| The company, which manages paid search programs for such customers as Yahoo!, Shutterfly,
Real Networks and Safeway, offers solutions which go beyond traditional approaches.
SearchRev’s proprietary and internally-developed technology optimizes paid search advertising
campaigns across all major search engine networks using multi-variable technology and
self-learning algorithms. Working in real time, the unique technology operates campaigns
using multiple targeting variables such as geographic location, time of day, day of week
and the website on which the click occurred. The end result is that real value of each
click is determined and bids are set appropriately. |
| The results are remarkable with customers enjoying reduced customer acquisition costs and
increased customer conversions -- making paid search a very successful and profitable approach
to driving online sales and customer acquisition programs. |
| SearchRev offers more than just a superior technology platform. In addition to the
company’s breakthrough approach, SearchRev delivers expert service and campaign management.
For example, SearchRev experts develop creative ad copy, select top-performing keywords and
work with customers to integrate SEM activities with other marketing programs. |
| This comprehensive program oversight is essential to ensuring that SearchRev stays
connected with customers’ ever-evolving needs. Seasoned campaign managers understand that
product seasonality, competing products, inventory and product life cycle management all
change over time and that it is critical to plan the program strategy taking these changes
into account. |
| Strategic network partners regard SearchRev as an industry leader. Partners include:
Google, Yahoo, MSN, & Ask.com as well as all second tier networks. |
| Most importantly, our client references are among the industry’s most experienced and technological savvy marketers. Yahoo! awarded SearchRev their highest overall vendor ratings for technology, customer support, vendor flexibility and attentiveness. |